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Red Bull kicks up the cola market
Red Bull Simply Cola contains ingredients from natural sources and slightly more caffeine than traditional colas.
Abuzz With Energy Drinks
B vitamins, taurine, caffeine, guarana and exotic sugars help fight fatigue.
The Trends: Another cola war brewing?
Red Bull’s entry heats up the flat category of carbonated soft drinks
Power Up: Ingredients for Energy and Immunity
One of the hottest trends is designing and marketing foods and beverages promising quick fixes to our energy- and health-deprived society.
Rollout: Best new products of August 2008
New product introductions from Kraft, Mars Direct Inc., Barilla, Frito-Lay, Smart Balance Inc., Red Bull, Coca-Cola North America, Sargento, Weight Watchers, and...
The Power of Power Beverages
Because of the convenience and pleasure they offer, functional beverages are one of the most aggressive growth segments in the health and wellness foods arena.
Rollout: The best of April's new food products
Haagen-Dazs sees the light; plant sterols pump up Yoplait; Sargento goes for the bold; Kraft delivers a calcium boost; Coke pushes the throttle; Twist [your] Brain ...
Toops Scoops: Sweetening the bottom line
At this year’s All Candy Expo, the recent charge of the lite brigade was challenged by indulgence.
Rollout: The best of the month’s new food products
Four new Bulls-Eye barbecue sauces; infused skewers flavor from the inside; Coca-Cola’s Vault; Hormel Natural deli slices; ConAgra’s Ultragrain becomes a home flour;...
Food and Beverage Companies Go Green
Consumers are making choices based on sustainability efforts; here’s what the top food and beverage companies are doing
